Company Profile
a.1 Company Profile
Company name: Sosro Company
Address : Raya Bekasi Street 28
Cakung - Jakarta
Products : 1. Glass Bottles Tea: glass bottles and tetra packs
2. Sosro Fruit Tea : glass bottles, tetra packs, and cans
3. Sosro Tea Bag
a.2 History of Sosro Company
The Sosro brand represent abbreviation of family name that is Sosrodjojo. They began the business of jasmine tea in 1940 in a small town in Central Java called Slawi. Their first jasmine tea was introduced under the brand of “Cap Botol”. In 1965 “Cap Botol” Jasmine Tea, already popular in most parts of Java, was introduced to Jakarta. In 1974, with founded PT. Sinar Sosro in area Ujung Menteng ( at that time enter region of Bekasi, but now enter region of Jakarta. The Sinar Sosro Factory ready to drink in pack of first bottle in Indonesian and first in world
Vision and Mision
b.1 Vision
a. Sosro will give service which good to its product to consumer
b. Product of sosro will be able to be marketed with reach more broad
c. Sosro will be more be saleable marketing.
b.2 Mision
a. Always give innovation by creating product - product is new
b. Giving fascination from feeling tea is various feel fruit and give pack of
which can draw attention customer
c. Always do promotion by performing a event - event giving interesting
game.
Responsibilities
PT. Sinar Sosro led by a director which direct by manager of some part and direct by some staff. they work with responsibility always apply principle:
1. Discipline
Work with discipline, by what they do will quickly finish and get result of
good, timely.
2. Bravery
With have head to dare to to always can create product – product is
new.
3. Creative
With creativity from them, they always can give new innovation for
consumer
4. Timely
Work punctually, will not give disappointment to consumer.
They hope with principle, effort which is founded it will bring company and successfulness will continue to go forward by creating new product.
Activities
Sosro always perform a promotion of is launching new product by performing a event - event accompanied with game dance for the introducing. of new product to consumer. by performing a promotion various mall, supermarket, hypermarket, and market. Sosro is also made as sponsor for the event of concert, event in school, and for the event of seminar.
My opinion about the sosro company is company jasmine tea began to stand in slawi, central java. And finally, Sinar Sosro company to built factory in Ujung Menteng, Bekasi ( it is part of Jakarta ). Beginning Sosro only creating one product that is tea beverage in glass bottles. Sosro from year to year can develop with creating new product that is bottle sosro tea (jasmine tea)with glass bottles packs an tetra packs, sosro fruit tea (fruit flavoured tea) with glass bottles packs, tetra packs, can packs, and tea bags (black tea). Sosro beverage is easy met by various shopping centre, restaurant, food shop. Sosro is healthy beverage for our body and beverage with quality.
